Calculator
What is one point of conversion rate worth?
Enter your traffic, conversion rate and average order value. You see the added revenue, the payback time and the return on the fee.
Your numbers
Example values are pre-filled – replace them with your real data.
Before
€27,300
350 orders / month
After
€40,950
525 orders / month
Added revenue / month
€13,650
Added revenue / year
€163,800
Fee paid back after
9 days
Monthly revenue – before vs. after
Maths: visitors × conversion rate × average order value. Going from 1.4 % to 2.1 % means 175 additional orders per month and a return of 4005 % on the €3,990 fee in the first year.
Cumulative revenue · 12 months
Difference after one year: €163,800
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