Calculator
What is one point of conversion rate worth?
Enter your traffic, conversion rate and average order value. You see the added revenue, the payback time and the return on the fee.
Your numbers
Example values are pre-filled, replace them with your real data.
Today
€27,300
350 orders / month
Assumed scenario
€40,950
525 orders / month
Revenue difference / month
€13,650
Revenue difference / year
€163,800
additional orders / month
175
Monthly revenue, today and scenario
Maths: sessions × conversion rate × average order value, once with your current value and once with your assumption. Worked example, not a forecast. Revenue is not profit; margin, costs and other factors are not included.
Cumulative revenue over 12 months
Difference after one year: €163,800
Worked example, not a forecast. Revenue is not profit; margin, costs and other factors are not included.
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